“Smart food” was for me a new terminology when I was asked if I want to try the world’s most nutritionally-dense organic food packed in a bar. I’ve always been health conscious, so I was curious to know about organic Human Food. After I learned more and I have also tried it, it made me think that this is probably the most impressive future-food brand.
- The ingredients used are 100% certified organic
- Recipes are designed to support a plant-based lifestyle, but they provide any individual with a solid nutritional base for an optimal diet
- The brand uses zero-plastic packaging, biodegradable wrappers and carbon-neutral delivery
As people all over the world have begun to look for food that can support long-term health and well-being, Human Food has seen their orders increase by 800% during the COVID 19 pandemic. The brand based in Wales initially had the Organic Daily Nutrition Bars’Green’, ‘Red’ and ‘Yellow’. Recently, Human Food added an ‘Orange Bar’ and a ‘White Bar’ to their existing range. This coincides with the launch of their new bar wrapper, labelled the ‘Power-Ups’ design. What I received was a box containing the ‘Red’, ‘Orange’ and ‘White’ Organic Nutrition Bars.

The Human Food bars are recommended as world’s most nutritionally-dense organic food. While the recipes have been designed specifically to support a plant-based lifestyle, they provide any individual with a solid nutritional base from which to complete an optimal diet efficiently. The products use only whole organic foods and no industrially-manufactured synthetic nutrients. It provides a significant percentage of an individual’s Recommended Intake (RI) for an entire range of essential micronutrients. Including here, most notably for vegans and vegetarians, 100% RI of Vitamin B12 from natural quinoa sprout.
A fantastic pre-workout or post-workout snack

These bars make an amazing pre-workout or post-workout snack. They contain endurance-promoting functionals such as maca and ginseng, while whole food ingredients mean slow-release energy and lasting satiety. After trying them, I decided that the ‘Red’ bar with goji berries is my favourite. I shared it with my best friend, who is a fitness enthusiast, and she loved it too. Sweet and consistent. My second favourite is the ‘Orange’ bar which I ate before jogging. I definitely want to try it again. The bars are hugely versatile and a quick, nutritious solution that is ideal for people with a busy schedule to enjoy at any time of day. They can be eaten on their own, blended into a smoothie, crumbled on top of muesli or porridge. Personally, when I felt the texture a bit dry I had it with oat milk. Delicious!


Boost for a healthier body
Each bar contains protein, Omega 3, Iron, Calcium, Magnesium, Copper, Manganese and Vitamins B1, B2, B3, B5, B6, C and D. Also, Iodine organic Maca, organic Ginseng, organic Cacao. Other essential vitamins, minerals and nutrients, including Potassium, Phosphorus, Copper, Zinc, Manganese, Vitamin E, Folic Acid, Omega 6 and Omega 9.
- Each bar contains an additional functional ingredient:
- White – 16g of organic nuts (Walnuts, Almonds, Cashews)
- Orange – 40mg of organic orange oil, and 100% RI of vitamin C per bar
- Red – 10g of organic goji berries
- Yellow – 500mg of organic turmeric
- Green – 1g of organic spirulina
Launched in 2018 on Kickstarter, it became the World’s most funded vegan product of all time with £80k

Food & Drink entrepreneur Ky Wright founded Human Food. Wright decided to leave the frozen yoghurt business, Lick Yogurt, that he had co-founded with a friend while still in school, to see more of the World and to begin development on Human Food. This was partly in response to changes in his diet, having excluded animal products and processed sugar. Also, partially to address what he saw as a wider need for an organic food product that made it easy to maintain a nutritionally complete, plant-based diet.
After five years of continual development, working with world-leading experts in health and nutrition, including doctors, nutritionists and professional athletes, Human Food was launched on Kickstarter in 2018 and successfully reached its funding goal of £80k. It became the World’s most funded vegan product of all time on Kickstarter.
Full Range of Human Food Organic Daily Nutrition Bars
The Orange Bar contains 40mg of organic orange oil, and 100% RI of vitamin C per bar. Vitamin C increases antioxidant activity, fights long term ill health, strengthens innate immunities, reduces the risk of heart disease, fights anaemia by catalysing iron uptake, boosts the immune system by promoting white blood cell production and strengthening the skin, and helps guard against age-related cognitive decline.
The White Bar contains 16g of organic nuts (Walnuts, Almonds, Cashews). These nuts are very high in a broad range of micronutrients; they are also high in antioxidants and fibre and reduce LDL (‘bad’) cholesterol. In addition, almonds are very high in magnesium which lowers blood pressure and improves insulin sensitivity. Walnuts, which are high in omega 3, have been shown to improve brain function. While cashews contain the antioxidants lutein and zeaxanthin, which protect eye health.
The Red Bar contains 10g of organic goji berries, proven to protect eyesight, improve memory, improve brain function and increase learning capacity, to fight the symptoms of diabetes and to combat anxiety and depression. Also high in vitamins A and C, fibre, iron and zinc.
The Yellow Bar contains 500mg of organic turmeric, the most studied of all functional foods with an enormous range of robust health and well-being-promoting functions ranging from improving mood and brain function, relieving arthritis, moderating immune dysfunction and enhancing the innate immune system. Turmeric is also a powerful anti-inflammatory.
The Green Bar contains 1g of organic spirulina to increase physical endurance, to act against allergies, to reduce cholesterol and to be effective against certain precancerous conditions. New: Clinical trials carried out by official research partners Swansea University showed Human Food to improve brain function.

Endorsements from elite Athletes, Nutritionists, Dieticians
People all over the World have signed up to monthly subscriptions, delivered worldwide by carbon-neutral courier, direct from Human Food’s premises in Wales to the customers’ door.
Brand’s early growth has also been driven by environmentally-conscious consumers, drawn to organic production, zero-plastic packaging, biodegradable wrappers and carbon-neutral delivery.
Subscribers include elite sports people such as ultra-runner Catra Corbett and rock climber Steph Davis, as well as thousands of health-conscious individuals, with hundreds more signing up each month.
Dozens of Nutritionists and Dieticians have publicly backed the brand citing the impressive nutritional makeup of the bars, the inclusion of functional foods such as spirulina, turmeric and maca, their well-developed environmental policy and commitment to research-based product development, involving a team of doctors, scientist, food, health and well-being experts.
Registered Dietician / Nutrition and Heart Disease Adviser for the World Health Organisation (WHO) Dr Hamed Kamali said:
I haven’t heard of anything as nutritionally dense and as unique. I’ve searched for a bar like this since going plant-based – not only addressing the macros – but also the micro-nutrients. All three flavours are delicious, satiating and full of superfoods that you might otherwise struggle to get daily.

Human Food recommends one Organic Daily Nutrition Bar every day to provide a solid foundation from which to complete an optimal diet. RRP: £3.30 per bar; Available via the brand’s website and can be purchased with a 10% discount as a monthly subscription (RRP: £59.40 for 20 bars), as a one-off order starting at 10 bars, or as a ‘taster pack’ containing one of each bar.